Why ZOL insists on its clients stating their ZOL ID

15 February 2017

Imagine walking into a bank and approaching the bank staff to request that they provide you with a service. The teller asks for your bank account and you respond by pointing out that you have told them your name and where you live and then insisting that (based on the information you have supplied) they should know who you are because you are a loyal customer.

If that bank only has 10 clients, it would be a reasonable expectation to anticipate that doing a name search to extract your account details would be easy for the bank staff but if that bank has tens of thousands of clients – conducting a name search would obviously be an onerous and time-consuming task that would inconvenience not only you but anyone else who might be waiting in line to be served.

It is standard practice for service providers to identify their customers by their account details as opposed to their names and typically, account identification becomes the default premise upon which any interaction between a business and its client rests.

So whenever you need to contact ZOL make sure to have your ZOL ID ready (memorize it if you can) so that rendering assistance to you can be an expedited process rather than requiring name searches (which incidentally, may compromise security as some people do share similar names).

The next time you are asked to please provide your ZOL ID in order to have your issue addressed, please don’t get miffed – it's ultimately for your security and convenience.

Please do bear with us and stay #PoweredByZOL.

Source - MyZOL Staff Writer